Our Website Makeover

Web Usability Process | At Last ... a New Website!

You may have noticed that the Countryside website has changed a lot since 2002 … and for a good reason. Dr. Speights wanted her website to reflect the Countryside "spirit" and meet the real needs of current clients and future clients ... to help them:

  • Figure out what Countryside is all about from its home page.
  • Quickly get to the information they need in 3 or fewer clicks.
  • Easily read and understand the contents of every page they see.

And luckily, one of her current clients, Martha Roden, is a web usability specialist who offered to take on the challenge.

Web Usability Process

Martha analyzed the existing site and then met with the Countryside management team to share her observations about the site's appearance, organization, and content with the team, and then offered suggestions in the form of outlines and drawings.

After our initial meeting, we decided to take these six steps to convert the site into something we could really be proud of:

  1. Create a new website structure that allowed our clients to find the information that was most important to them, as quickly and easily as possible.
  2. Determine what information was missing and write new content.
  3. Decide upon the layout and color scheme that was "easy" on the eyes and conveyed a friendly, but professional feeling.
  4. Create a "draft" version of the new website for our staff to review.
  5. Review the draft. The staff agreed to go through every page on the entire draft site.
  6. Make all necessary revisions, including improving the color scheme, fixing missing and broken links, and adding new content and illustrations.
At Last ... a New Website!
Once all that was done, Martha gave everything back to the management team for final review and testing. Final revisions were made … and voila … you see the results right here in front of your eyes!

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